IntellectBeat

Apple on Thursday expanded efforts to make its devices must-have business tools, unveiling an alliance with German workplace software giant SAP. The partnership sets out to "revolutionise the mobile work experience" by blending iPhone and iPad applications with capabilities of the SAP software platform for business known as HANA, according to a joint statement. "This partnership will transform how iPhone and iPad are used in enterprise by bringing together the innovation and security of iOS with SAP's deep expertise in business software,” Apple chief executive Tim Cook said in the statement. Cook described SAP as the leader in enterprise software, with some 76 per cent of business transactions touching one of the Germany-based company's systems. A kit will be released to let software developers build applications taking advantage of HANA and Apple mobile operating system capabilities, according to the companies. "We will help deliver live data to peopl...

Apple sees a "huge market potential" for its products in India and the technology giant is "really putting energy" in the country which will begin rolling out high-speed wireless networks this year, CEO Tim Cook said. "This is another huge one. India will be the most populous country in the world in 2022. India today has about 50 per cent of their population at 25 years of age or younger. It's a very young country. People really want smartphones there, really want smartphones," Cook said in a CNBC interview. He said in emerging markets like India, LTE (wireless) penetration is currently "zero" but as LTE begins to roll out this year in the country, the dynamics will change. "And so that's changing. Huge market potential," he said in response to a question about the Indian market for Apple. Cook said the company has got "great innovation" in the pipeline and new iPhones that will attract people in markets like India...

Apple has officially announced the dates for its World Wide Developers Conference (WWDC) 2016 which will kick start on June 13 in San Francisco. The 27th annual conference will run through June 17 and bring together Apple's developer community from across the world to learn more about the future of Apple's software. This year's WWDC will play host to multiple announcements which are likely to include an updated list of Apple software and a sneak peak into the tech giant's upcoming products. Here's what all one could expect from the  Apple WWDC 2016 : 1. Software updates In all likelihood, Apple will bring the next iteration of its closed software- iOS 10 - with a host of improvements. The iPhone, iPad software update is likely to be followed by next versions of El Captain, tvOS, and also the watchOS. There are also speculations that Apple will rename its Mac software- OS X- as MacOS along with a possible inclusion of Apple's digital assistant Siri. Apple h...

Apple Inc on Tuesday updated its 12-inch MacBook line of laptops with faster processors, among other features, and made it available in rose gold colour. The new MacBook is 13.1 mm thin, weighs 2 pounds and has a battery capable of up to 10 hours of wireless web browsing on a single charge. It features sixth-generation dual-core Intel Core M processors up to 1.3 GHz, with Turbo Boost speeds up to 3.1 GHz, and faster 1866 MHz memory. New Intel HD Graphics 515 deliver up to 25 percent faster graphics performance. The device, which starts with a price tag of $1,299, will be available for sale from Wednesday.

Deviating from the norm of using only subtle grey, silver, gold, and recently a rose gold tones in its product lineup, Apple has built a one-of-a-kind iPad Pro that features a bright yellow aluminum case. In support of a Design Museum Charity auction on April 28th, Apple's Jony Ive and his team has developed a unique version of the 12.9-inch tablet. The brightly-coloured tablet also comes with accessories including a French leather Smart Cover and an orange Pencil case in Italian leather. Auction partner  Phillips  expects the yellow iPad Pro to fetch anything between $14,200 to $21,300.

Apple recently launched the iPhone SE catering to the 4-inch display lovers and even before we could estimate the new phone's success or the lack of it, the internet is abuzz with rumours about its next flagship. According to reliable Apple analyst, KGI Securities’ Ming-Chi Kuo, the new iPhone would deviate from the norm and come crafted in an all-glass design, dropping the aluminum completely. The major design change won't be seen in this year's iPhone 7, breaking away from Apple's tick-tock pattern of introducing design changes every other generation, and instead be seen in 2017's iPhone 8, a report on 9to5Mac notes. It isn't the first time Apple would be using glass for its smartphone; the back and front of iPhone 4 and 4s were crafted out of the same material held together with a stainless steel band. However, it is unclear how the tech giant will construct the phone completely with glass - a material considered ideal for wireless charging and better an...

US electronic giant Apple has said the iPhones have a life expectancy of three years and so does the Apple watch while AppleTV devices expire in four years. In a recent update to its environmental policy, Apple addressed the question of how long an Apple device is expected to remain in use. According to a report on Forbes.com, iPhone's productive life cycle will be up at the three-year mark, as will the Apple Watch while your OS X -- a series of operating systems developed and marketed by Apple Inc. -- and AppleTV devices will get an extra twelve months to reach the four-year mark. "To model customer use, we measure the power consumed by a product while it is running in a simulated scenario," Apple was quoted as saying. "Daily usage patterns are specific to each product and are a mixture of actual and modelled customer-use data. Years of use, which are based on first owners, are assumed to be four years for OS X and tvOS devices and three years for iOS and watc...